Virtual Reality might be the next charity venture
Immersive storytelling is becoming increasingly popular through virtual reality technology. For charities, this comes as a huge advantage.
By creating an immersive connection between the potential donor and the environment of their cause, whether it be a location damaged by natural disaster or war, higher levels of empathy and understanding can emerge.
NPR's Linda Poon believes this could be a promising frontier for breaking physical boundaries between charities and donors. An Amnesty International experiment gave street fundraisers Google Glass, and showed them a virtual reality Aleppo, Syria. Donations increased by 16%.
In addition, a non-profit archipelago is being developed in Second Life, which gives charitable workers the opportunity to interact with avatars on the job.
Cover image: Wikimedia Commons