Office DictionaryOffice Dictionary: Tumblr
Every workplace has its own dictionary. We asked the Tumblr to share some of their internal lingo. Find out who the "Trash Cats" are and who are the "Shiny Unicorns". Then, get #deep.
You know Tumblr. The social media platform that lets you curate, blog, create and note to your hearts desire, with 226.9 million blogs and counting. We thought that Tumblr would have some curious in-office language and we weren't disappointed. Thanks to Annie Werner, Editor at Tumblr, and the Tumblr Content and Community Team, we know who the "trash cats" are and who is "radar-worthy."
Tumblr – Social Media Network
— users who put original work on their Tumblr.
EXAMPLE: "Follow the world’s creators."
— a post worthy of a radar slot. (The radar shows up on all Tumblr users dashboards and highlights some of the most noteworthy posts.)
Example: "This GIF is dope–so Radar-worthy!"
— used for inter-office female communications.
EXAMPLE: “I need a tampon. #heyladies, help a sister out?”
— semi-annual intern party inspired by Tumblr teen community.
EXAMPLE: “I know I only have 300 followers, but will you go to Tumblr Prom with me?”
— really long threads of reblogs between multiple users
EXAMPLE: "The post was okay, but everyone’s reaction GIFs in the reblog tree were even better!"
— deriving from the word relationship, a ship is two fictional characters put together into a relationship
EXAMPLE: "Larry Stylinson, aka Harry Styles & Louis Tomlinson, is my favorite Ship."
— an open source tool for data center automation. It reports hardware details to the infrastructure source of truth and knowledge, AKA Collins, a loving reference to Phil.
EXAMPLE: Github example
— The area of desks that interns work from.
EXAMPLE: "The interns thought their desks were a little bare, so they added an inflatable palm tree to Intern Island."
— when users make poignant text posts and/or reblog trees such as “imagine if you sneezed and then spoke another language for the rest of your life”
EXAMPLE: Some posts that #GetDeep
Tumblr also has some unique names for its team members.
— Content & Community
EXAMPLE: “What’s happening on the internet? The Shiny Unicorns would know.”
— Community outreach & Events
EXAMPLE: “Can I get my girlfriend on the VIP list for our SXSW party?” “IDK ask the Trash Cats.”
— Engineers who work on the Dashboard functionality
EXAMPLE: "Have you seen the new Dashboard update? Thanks Hashbang!"
— Engineers working on creator tools.
EXAMPLE: "I wouldn’t be able to create this post without the minds and hands of the Psychic Jacks."
— Tumblr interns of all ilks.
EXAMPLE: "What are the Tumblrns getting themselves into this week?"
— Our Search product team, which uses Arrested Development references for all projects.
EXAMPLE: “What’s team Featherbottom working on right now?” “Project Never Nude.”
(formerly known as Salsa Sharks)
— Our Growth product team.
EXAMPLE: "The Jazz Falcons might know how many active users we have."
COVER ILLUSTRATION: Sergii Rodionov